rw-book-cover

Metadata

Highlights

The company chooses to understand allocation through multiple frames, including capex/opex, strategic pillars, market segments, new capabilities vs. optimizing existing capabilities, and strategic horizons. And throw in goals—some are delivery-based, some are outcome-based. Some are linked to Initiatives (the initiative came first, with the goal being added later). Some preceded the initiative (the goal inspired the initiative). None of this is bad or wrong. The variations mimic the wonderful (and helpful) complexity of product work. (View Highlight)