Metadata
- Author: John Cutler
- Full Title:: TBM 320: From Fluffy Concepts to Concrete Outcomes & Behaviors
- Category:: 🗞️Articles
- URL:: https://cutlefish.substack.com/p/tbm-320-from-fluffy-concepts-to-concrete
- Finished date:: 2024-11-10
Highlights
Like Situation-Behavior-Impact framework
Instead of getting hung up on powerful but ultimately wishy-washy words, I jump straight to discussing desired outcomes and behaviors. (View Highlight)
Behavior: Regularly review and analyze key performance metrics Who: Product teams Will do what: Conduct regular, in-depth reviews and analyses of key performance metrics To what extent: In a weekly meeting, dedicating time to discuss trend patterns and metric shifts and identify both routine and special variations in the data In what context: Using a centralized data dashboard that includes tools like Process Behavior Charts (PBCs) and Statistical Process Control (SPC), accessible to all team members For what outcome to occur: To pinpoint areas for improvement, ensure data-driven insights inform product decisions and align actions with business objectives. (View Highlight)
Intervention Strategies Which brings us to BCTs. The acronym isn’t as big brother as it sounds. Behavior Change Techniques (BCTs) cover a range of strategies for encouraging positive behavior change. (View Highlight)
Key methods include setting goals and planning, providing feedback, and using social support to reinforce desired actions. (View Highlight)