## Metadata - Authors: [[Eric Ries]] - Full Title:: The Lean Startup - Category:: #📚Books, [[Lean]] - Finished date:: [[2023-10-13]] ## Highlights > At its heart, a startup is a catalyst that transforms ideas into products. As customers interact with those products, they generate feedback and data. The feedback is both **qualitative** (such as what they like and don’t like) and **quantitative** (such as how many people use it and find it valuable). (...) **the products a startup builds are really experiments; the learning about how to build a sustainable business is the outcome of those experiments**. For startups, **that information is much more important than dollars**, awards, or mentions in the press, because it can influence and reshape the next set of ideas. ([View Highlight](https://read.readwise.io/read/01hcmq6htdspf1b5ca4edz72kc)) ^97089d ![[Pasted image 20240419161702.png]] ^50ae18 Similar to [[DMAIC]] (Define - Measure - Analyze - Improve - Control) from [[Six-Sigma]].