rw-book-cover

Metadata

Highlights

While the research work needed to arrive at the insight might have been a lot of work, it’s just the start. That work is vastly eclipsed by the what’s needed to turn that seed of an idea into something useful and real. Think of the product vision, infrastructure, engineering, design, and marketing resources needed to turn the idea into a full on recommender system that doesn’t yet exist. How many hours of work does that equal? What other work would have to be put on hold to chase the idea? Think about how you’ll have to convince all the people who make decisions for those teams to get on board with trying to realize that one idea. (View Highlight)

The utility of an idea is practically zero unless effort is put in to get an organization to work on the idea together (View Highlight)