![rw-book-cover](https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb354dca2-76b3-4d85-9b09-719b626f2c81_1394x770.png) ## Metadata - Author: [[Timo dechau|Timo Dechau]] - Full Title:: The Easiest Tracking Setup in the World - Category:: #🗞️Articles - URL:: https://substack.timodechau.com/p/the-easiest-tracking-setup-in-the - Finished date:: [[2024-12-19]] ## Highlights > ![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb354dca2-76b3-4d85-9b09-719b626f2c81_1394x770.png) ([View Highlight](https://read.readwise.io/read/01jfdxfrzq2kzr60q7cfb8v6sq)) > ![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb354dca2-76b3-4d85-9b09-719b626f2c81_1394x770.png) ([View Highlight](https://read.readwise.io/read/01jfdxfs1cwz4bctyek07v6fzd)) > ![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F77a3a994-fea6-4cdb-a8b2-ce1b7b387ff9_1394x790.png) ([View Highlight](https://read.readwise.io/read/01jfdxh8fcf5b8n5139vs0d1tm)) > ![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F77a3a994-fea6-4cdb-a8b2-ce1b7b387ff9_1394x790.png) ([View Highlight](https://read.readwise.io/read/01jfdxh8h1h5yze3125pnpdg6e)) > product churn (people stop using your product) and revenue churn (people cancel subscriptions) – they're related but different beasts. ([View Highlight](https://read.readwise.io/read/01jfdxhnv5f85na9324sahbwtc)) > Ultimately, we need to track two things: how many people reach these success moments, and how often they repeat them. This tells us if our product is performing well. Are ([View Highlight](https://read.readwise.io/read/01jfdxmbadgfn05wk66d6qz7cn)) > ![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faf640b12-b473-4eed-8cdd-7d0c20ce31a0_1054x472.png) ([View Highlight](https://read.readwise.io/read/01jfdxn7g2mh7dqfra0qake144)) > ![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faf640b12-b473-4eed-8cdd-7d0c20ce31a0_1054x472.png) ([View Highlight](https://read.readwise.io/read/01jfdxn7hnfp652xpqvrs927sg))