
## Metadata
- Author: [[John cutler|John Cutler]]
- Full Title:: TBM 320: From Fluffy Concepts to Concrete Outcomes & Behaviors
- Category:: #🗞️Articles
- URL:: https://cutlefish.substack.com/p/tbm-320-from-fluffy-concepts-to-concrete
- Finished date:: [[2024-11-10]]
## Highlights
Like Situation-Behavior-Impact framework
> Instead of getting hung up on powerful but ultimately wishy-washy words, I jump straight to discussing desired outcomes and behaviors. ([View Highlight](https://read.readwise.io/read/01jcaj2nhf17zkha9pph5m8zr5))
> **Behavior: Regularly review and analyze key performance metrics**
> **Who**: Product teams
> **Will do what**: Conduct regular, in-depth reviews and analyses of key performance metrics
> **To what extent**: In a weekly meeting, dedicating time to discuss trend patterns and metric shifts and identify both routine and special variations in the data
> **In what context**: Using a centralized data dashboard that includes tools like Process Behavior Charts (PBCs) and Statistical Process Control (SPC), accessible to all team members
> **For what outcome to occur**: To pinpoint areas for improvement, ensure data-driven insights inform product decisions and align actions with business objectives. ([View Highlight](https://read.readwise.io/read/01jcaj5b6wh7y4y331nnpsp06t))
> Intervention Strategies
> Which brings us to BCTs. The acronym isn't as big brother as it sounds.
> Behavior Change Techniques (BCTs) cover a range of strategies for encouraging positive behavior change. ([View Highlight](https://read.readwise.io/read/01jcajh2eneebqq10xsz68m1ae))
> Key methods include setting goals and planning, providing feedback, and using social support to reinforce desired actions. ([View Highlight](https://read.readwise.io/read/01jcajgvmgzjjrxevrxwstn9vm))