![rw-book-cover](https://cdn.theatlantic.com/thumbor/u8UMfyD2jefCLKwF0eIHhHps8N8=/0x41:1917x1039/1200x625/media/img/mt/2022/11/IGWeb/original.jpg) ## Metadata - Author: [[kate-lindsay|Kate Lindsay]] - Full Title:: Instagram Is Over - Category:: #🗞️Articles - Document Tags:: [[rrss|Rrss]], - URL:: https://www.theatlantic.com/technology/archive/2022/11/instagram-tiktok-twitter-social-media-competition/672305/ - Finished date:: [[2024-08-15]] ## Highlights > Its decline is about not just a loss of relevance, but a capitulation to a new era of “performance” media, in which we create online primarily to reach people we *don’t* know instead of the people we do. ([View Highlight](https://read.readwise.io/read/01j5aacsev89k5503waed86pxy))