![rw-book-cover](https://substackcdn.com/image/fetch/$s_!-IXX!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81d60eff-ca35-4973-bb95-97d8cb0a04b1_1200x501.jpeg) ## Metadata - Author: [[Benn stancil|Benn Stancil]] - Full Title:: A Cold Play - Category:: #🗞️Articles - URL:: https://benn.substack.com/p/a-cold-play - Read date:: [[2025-07-19]] ## Highlights > OpenAI is winning because they built the first good chatbot product and because it became the default. ([View Highlight](https://read.readwise.io/read/01k0gsdz9w9cakz36nm66gfce0)) > people adopt AI products that [offer great user experiences](https://thenanyu.com/ux.html), not because they’re powered by marginally better models: ([View Highlight](https://read.readwise.io/read/01k0gsfazncvf7n38s6ybshy7w)) > For all of its success, tools like Cursor are still built for a highly technical audience. AI adoption won't come from more powerful models or CEO mandates — it will come from thoughtfully designed interfaces that make intelligence accessible to everyone. ([View Highlight](https://read.readwise.io/read/01k0gsfpf5hx6n208frkmbk40b)) > These days, it’s common for people to dismiss a lot of AI applications as wrappers around major LLMs providers. These businesses have no moat because they’re thin, cheaply addictive products; they have [terrible margins](https://x.com/jsnnsa/status/1941306461402829189) because they use a ton of foundational model compute. But if you’re Google, isn’t that exactly what you want?[5](https://benn.substack.com/p/a-cold-play/#footnote-5) Aren’t products like that what your existing models need? ([View Highlight](https://read.readwise.io/read/01k0gsnvn510106y7ye43shqx2))