- [[Designing & Building Metric Trees]] - [[How Dashboard Trees Work and Why]] - [[How Duolingo Reignited User Growth]] - https://count.co/canvas/Vaa5pK4BZlb?ref=more-than-numbers.ghost.io - North star framework - [Answering "Why did the KPI change?" using decomposition • Max Halford](https://maxhalford.github.io/blog/kpi-evolution-decomposition/) - [▶ Knowledge map - Marketing terms map - Louise de Leyritz - Marketing asset - proto nico v2](https://www.figma.com/proto/9XH53wDbJfuFaWD5WgqncB/Marketing-terms-map---Louise-de-Leyritz---Marketing-asset---proto-nico-v2?page-id=0%3A1&type=design&node-id=392-48114&viewport=808%2C-14351%2C0.52&scaling=min-zoom&starting-point-node-id=392%3A48114&utm_medium=email&_hsmi=261290923&_hsenc=p2ANqtz-8KCfxCC_Gf5Fq93NmJpcAbr2-rPaXiZZXSiid5YljgkrLyjdZRWrKobWr6_Yh3rj0Naa0PEAMjQHqvhu0pwzBpzdQFPA&utm_content=261290923&utm_source=hs_automation)